Koncocoo

Best Individual Sports

Shoe Dog: A Memoir by the Creator of Nike
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. It’s an amazing tale.”— Bill Gates, one of his favorite books of 2016 “ Shoe Dog is a great American story about luck, grit, know how, and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. I’ve worn the gear, with pride, but I didn’t realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. " Shoe Dog is an extraordinary hero's journey, an epic tale of faith, unparalleled determination, excellence, failure, triumph, hard earned wisdom, and love. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm changing. "A fresh historical prospective on one of the most profiled companies in the world...[ Shoe Dog ] builds characters of the people behind the brand, many of whom we've never heard of." As Knight collects the misfits and oddballs who become the core of his growing company, Shoe Dog is more like The Lord of the Rings than a typical mogul memoir." As a business biography, it ranks with such recent works as Neal Gabler’s Disney and Walter Isaacson’s Steve Jobs . But as a personal memoir Shoe Dog reaches a depth of emotional honesty that even the best biographies haven’t touched." “A fascinating warts and all account of the company’s early years, a rascally tale of scrappiness and survival, a great read .
Reviews
"To put it bluntly, they are “crap between covers.” There are very few business memoirs that are even good, since most of them make the person writing the memoir seem like a business savant who always knew the right answers and knew things would come out right. Phil Knight’s Shoe Dog: A Memoir by The Creator of Nike is a great business memoir. This will be a great read for anybody, but if you’re thinking about starting a business, especially a business that you expect to grow, this book belongs on your must-read list. If you start a business and that business starts to grow, you are funding the process out ahead of your cash flow. But if you’re in business, and especially if you’re starting a business and wanting to make it grow, this book should be on your must-read list. If you want some seasoned advice to help you run and grow your company, or if you just want to read a great business memoir, pick up a copy of Shoe Dog: A Memoir by The Creator of Nike."
"The author also demonstrates the importance of creative individuals to a organization, perseverance of management, and the importance of having a passionate knowledge of the product as well as market contacts with which to ensure growth."
"The last chapter sums everything together and is beautifully descriptive as it bridges and incorporates the old and new, the people who made the biggest impact to NIKE and what they are doing now.."
"Phil Knight tells his story and the story of Nike’s rise – from his earliest travels to Japan, to the company’s first stirrings in 1972 to its IPO in 1980."
"Phil Knight is an amazing CEO and he shares his many challenges and credits his crew for his many successes."
"This is a must read for any aspiring entrepreneur, not because of any technical content, but because Knight's outlook on life and business is so refreshing."
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Eat and Run: My Unlikely Journey to Ultramarathon Greatness
“In pursuing the mental side of endurance, Jurek uncovers the most important secrets any runner can learn.”—Amby Burfoot, author of The Runner’s Guide to the Meaning of Life For nearly two decades, Scott Jurek has been a dominant force—and darling—in the grueling and growing sport of ultrarunning. He runs--and wins--grueling races in excess of 100 miles in a wide array of usually inhospitable environments: Death Valley, the Sierra Nevada mountains, Mexico's Copper Canyon. The most inspiring proposal in this book--part memoir, part training guide, part vegan manifesto--is that running, like so many things in life, depends less on physical skill than on willpower. Or that he ran prodigious mileage to prepare for his many ultramarathon victories.
Reviews
"A very inspiring and educational book by one of the best runners in the field."
"As a meat eater it is difficult to imagine no meat but I will try some of the food and judge for myself."
"I think his references to his mother got me the most choked up, since she inspired him with her tragically long battle with MS which eventually took her life at an early age. As a runner, I can easily say that is an area I could improve on, I tend to use high mileage as license to pound bad calories rather than considering a much higher quality diet as Scott espouses."
"Lots of insight into running, healthful lifestyles, zenlike philosophy and the relationship between them."
"If you've read Born to Run you should definitly read this one as it provides a different perspective."
"Scott was initially seen by his running colleagues as crazy for giving up animal products; that there was no way he would be able to endure much less thrive with out animal based protein. Thank you Scott!"
"His motivations, his philosophies, his races, his love for running, all given in a wonderfully readable manner."
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Born to Run
McDougall’s incredible story will not only engage your mind but inspire your body when you realize that you, indeed all of us, were born to run. Book Description Full of incredible characters, amazing athletic achievements, cutting-edge science, and, most of all, pure inspiration, Born to Run is an epic adventure that began with one simple question: Why does my foot hurt? In search of an answer, Christopher McDougall sets off to find a tribe of the world’s greatest distance runners and learn their secrets, and in the process shows us that everything we thought we knew about running is wrong. Isolated by the most savage terrain in North America, the reclusive Tarahumara Indians of Mexico’s deadly Copper Canyons are custodians of a lost art. Their superhuman talent is matched by uncanny health and serenity, leaving the Tarahumara immune to the diseases and strife that plague modern existence. With the help of Caballo Blanco, a mysterious loner who lives among the tribe, the author was able not only to uncover the secrets of the Tarahumara but also to find his own inner ultra-athlete, as he trained for the challenge of a lifetime: a fifty-mile race through the heart of Tarahumara country pitting the tribe against an odd band of Americans, including a star ultramarathoner, a beautiful young surfer, and a barefoot wonder. With a sharp wit and wild exuberance, McDougall takes us from the high-tech science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultrarunners are pushing their bodies to the limit, and, finally, to the climactic race in the Copper Canyons. Way before we were scratching pictures on caves or beating rhythms on hollow trees, we were perfecting the art of combining our breath and mind and muscles into fluid self-propulsion over wild terrain. That’s the most important thing I picked up from my time in the Copper Canyons, the understanding that running can be fast and fun and spontaneous, and when it is, you feel like you can go forever. Q: You trained for your first ultramarathon—a race organized by the mysterious gringo expat Caballo Blanco between the Tarahumara and some of America’s top ultrarunners—while researching and writing this book. He studies rock climbing to find shoulder techniques for kayakers, and applies Nordic skiing’s smooth propulsion to mountain biking. What he’s looking for are basic engineering principles, because he’s convinced that the next big leap forward in fitness won’t come from strength or technology, but plain, simple durability. His starting point was uncertainty; he assumed that the Tarahumara step into the unknown every time they leave their caves, because they never know how fast they’ll have to sprint after a rabbit or how tricky the climbing will be if they’re caught in a storm. It’s really awful that so many doctors are reinforcing this learned helplessness, this idea that you have to be some kind of elite being to handle such a basic, universal movement. I couldn’t figure out why, until one runner explained that throughout history, the four basic ingredients for optimal health have been clean air, good food, fresh water and low stress. They’re out in the woods for hours at a time, breathing pine-scented breezes, eating small bursts of digestible food, downing water by the gallons, and feeling their stress melt away with the miles. Ann Trason and Krissy Moehl often beat every man in the field in some ultraraces, while Emily Baer recently finished in the Top 10 at the Hardrock 100 while stopping to breastfeed her baby at the water stations. We may not be fast, but we’re born with such remarkable natural endurance that humans are fully capable of outrunning horses, cheetahs and antelopes. I thought I’d have to go on some kind of prison-camp diet to get ready for an ultra, but the best advice I got came from coach Eric, who told me to just worry about the running and the eating would take care of itself. I instinctively began eating smaller, more digestible meals as my miles increased, but then I went behind his back and consulted with the great Dr. Ruth Heidrich, an Ironman triathlete who lives on a vegan diet. The first boom came during the Great Depression; the next was in the ‘70s, when we were struggling to recover from a recession, race riots, assassinations, a criminal President and an awful war. There are rogues aplenty here, such the deadly narco-traffickers who roam Copper Canyon, but there are many more who inspire, such as the Tarahumara runners, who show the rest of the world the false limitations we place on human endurance. McDougall has served as an Associated Press war correspondent, is a contributing editor to Men’s Health, and runs at his home in rural Pennsylvania, and he brings all of these experiences to bear in this slyly important, highly readable account.
Reviews
"Reading this book made me want to weep. I am a newbie at running."
"It is a true gem for anyone who puts one foot in front of the other at a rate faster than a walk."
"Do not know about non-runners, but walkers and runners will enjoy this well written book."
"I don't run but a friend recommended this book and it was unexpectedly awesome."
"If you’ve ever laced up with a purpose and felt good after you’d run it, this book should be your next read."
"One of the best books I've ever read. But now after reading this book I am seriously considering it. Get one, read it."
"MUCH MORE THAN A RUNNING BOOK! I meandered through the first 10 chapters saying this is pretty good and then got to chapter 12 and 13 and was totally steamrolled when it goes to another level."
"If you are a runner or thinking of taking up running, this is a must read!"
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Best Archery

Zen in the Art of Archery
The book sets forth theories about motor learning and control that provide lessons for learning any sport or physical activity. So many books have been written about the meditation side of Zen and the everyday, chop wood/carry water side of Zen. But few books have approached Zen the way that most Japanese actually do--through ritualized arts of discipline and beauty--and perhaps that is why Eugen Herrigel's Zen in the Art of Archery is still popular so long after it first publication in 1953.
Reviews
"The idea and thought is wonderful - for anyone curious about beyond what it is immediately presented as daily life."
"Easily one of the most impactful books I have read in my life."
"Very informative--easily generalizable to pistol marksmanship."
"A book written in the 1920s aimed at today."
"This book is very good for the target archer who has difficulty getting out of their head when shooting."
"You can look it that way but it is really about basic human stability and how that is derived from always coming back to fundamentals and simplicity. We tend to get caught up in our own drama and, at least from my view, the ideas here help me remember to start from breathing and steadying my foundation, and from there you have the best shot to get out of the soup and get some answers."
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Best Bowling

Bowling Fundamentals, 2E
One of the world’s most highly sought-after bowling instructors provides bowlers with comprehensive coverage on the essential equipment, techniques, lane play and spare-shooting strategies, and mental training necessary for success on the lanes. “In the second edition of Bowling Fundamentals , Michelle combines her vast knowledge of the game and almost three decades of experience as a world-class player and premier coach to help bowlers of all ages and levels advance their skills and techniques.”. Regardless of your skill level, this great book provides the technique instruction and motivational tips so you can learn and enjoy the game.”. She and Sill run an annual fundraising event, called “Bowl-4-Animal Rescue” (bowl4animalrescue.org), with 100% of the proceeds benefitting local animal charities. Mullen is from Chicago and lives in Livonia, Michigan, along with her 3 dogs and four cats, who insist that “rescued is her favorite breed”.
Reviews
"Really,I am at square 2 of 10 and developing due to my lessons and the book, but my understanding of bowling as a physical art vs a "chuck it and hope" game is due to this book."
"I had to get the 2nd edition to get updated on reactive and newer balls and techniques as I was getting back into bowling after many years of not participating."
"This is a useful text."
"Well, i'm still a crap bowler but now I know exactly what i'm doing wrong and how to fix it."
"I highly recommend this book."
"Good book, but could use some updated pictures."
"Has a lot of helpful hints in bowling for all ages."
"This is an old dog with ingrained habit who has already learned some new tricks and improved his delivery and pin count just by practicing what has been preached."
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Best Boxing

Aikido and the Dynamic Sphere: An Illustrated Introduction (Tuttle Martial Arts)
To possess the skills, techniques and attitude of the true practitioner of aikido, one must achieve a very high level of integration of the powers of mind and body, the harmonious combination of physical means and ethical motives. "It has been a most useful reference for me over the years, and I'd highly encourage any adult to make it a part of your personal Aikido library." If you're not a student of Aikido, this book can still be a useful way to familiarize yourself with the art on a theoretical level. It's also an interesting resource for anyone who wants to do some serious thinking about their martial art.
Reviews
"The original hardbound edition with slip cover was gorgeous."
"If you have been in this form of martial arts for a while it's still a good way to brush up on your understanding."
"Again, a main feature of the book, as contrasted with most others on Aikido, is that it makes deep analyses of the various aspects of the art, from ethics and theoretical underpinnings to the techniques that are practiced in training, and even touching on the highest levels, though it is by nature an introductory book."
"Answers all your question - one will always continue on life's journey but The Dynamic Sphere gives you a great foundation to motivate you-get you started."
"I am returning to Aikido after a three year recovery from an auto accident and even though I have my original copy in story I am happy to be shopping for a second."
"This is the best Aikido manual period."
"Second, the book addresses both the philosophy of aikido (its tenets, values, and meditative characteristics), as well as the technique of aikido (its movements and defensive tactics), and it explains the link between the philosophy and technique in an especially coherent way. Notably, the book acknowledges up front that it provides only a limited introduction to the techniques (at ~370 pages): given its intent as an aikido handbook, rather than an aikido encyclopedia, I don't see that as a flaw. If you are interested in either aikido or martial arts generally, this book is worth picking up."
"i received the product in good condition."
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Best Cycling

Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and DiscoveringMyself
Plunging into a new way of eating that made processed foods off-limits and that prioritized plant nutrition, and vowing to train daily, Rich morphed—in a matter of mere months —from out-of-shape midlifer to endurance machine . Finding Ultra recounts Rich’s remarkable journey to the starting line of the elite Ultraman competition, which pits the world’s fittest humans against each other in a 320-mile ordeal of swimming, biking, and running. ''Rich Roll's Finding Ultra is a testament to the power of the human spirit to overcome any obstacle, break down walls, and redefine what's possible.''. --John Brenkus, creator and host of ESPN's Sport Science and New York Times bestselling author. ''You walk away from reading this book knowing you have the total power to transform your life on every level . '' Finding Ultra'' is about a journey we all take as human beings, when we decide to pursue the impossible and live a life of mission. --Sanjay Gupta, MD, Emmy Award-winning chief medical correspondent for CNN and New York Times bestselling author. -- Mel Stewart, fourteen-time national champion, former world record holder, and winner of two Olympic gold medals in swimming. ''Roll has accomplished amazing things, but it is his ability to draw inspiring and uniquely insightful lessons from his experiences that sets him apart from other extreme athletes. '' Finding Ultra is an inspired first-person account of fast living and even faster swimming, biking, and running that will leave you convinced of the power of your own will.''. He lives in Los Angeles with his wife and four children and, when he isn't training or competing, manages the entertainment boutique Independent Law Group.
Reviews
"This book will make the impossible possible for you."
"A great read and very inspirational."
"Very inspiring."
"I enjoyed this book and you will too if you are a runner or interested in nutrition or veganism. Also on the edge when it comes to nutrition."
"This isn't a how-to manual or preachy sermon about "living right", it's just about one mans journey from lazy to amazing."
"This book is one of the most fascinating and well written books that I have read."
"The only thing I didn't like about the audio CD was that there was no additional list information of the foods he mentions in his book, so I bought the book to see the lists."
"But I see this book as more than that. And of course if you're reading the book it's a good bet that you're an endurance athlete, vegan, married to one or both of those, etc..."
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Best Fencing

Cutting with the Medieval Sword: Theory and Application
Using clear and concise explanations and highly detailed illustrations, this book takes you step by step through the body mechanics of the sword, from foundations to essential elements. The Practice Module provides advice on choosing training equipment as well as a comprehensive array of drills and exercises designed to put everything you learned in the previous module into practice. Finally, the Calibration module gives you all of the information you need to put your skills to the test by cutting targets with a sharp sword, from advice on choosing a sword to how to purchase, prepare and set up tatami and other targets. If I were to list everything I like about the book, my list would have more bullet points than the book has pages. "This book is a MUST HAVE for any Historical European Martial Arts enthusiast! "Edelson's book is singular in its attempts to inform and guide the practitioner through a synthesis of centuries-old knowledge and modern science, to foster realistic sword training, in a clear methodical manner. "Michael Edelson's decades of training in sword arts has given him not only the knowledge of how to use these weapons, but also the knowledge of how to pass on these skills to other people. This book is a valuable resource for the historical martial arts community and to anyone wanting to understand in clear terms the proper ways in which to use medieval swords." He is a world renowned practitioner and teacher of Historical European Martial Arts (HEMA) and is the founder and principal instructor of the New York Historical Fencing Association.
Reviews
"This book is excellent at explaining the key points of proper body mechanics not only for cutting, but also for improving proper body mechanics as they translate to martial practice."
"I bought this as a gift for a medieval sword combat snob and it was very well received."
"Michael Edelson has made a text that is easy to follow, informative and makes crystal clear the key aspects of medieval martial swordsmanship."
"This book presents the key concepts of body mechanics in a clear and straightforward way, and provides drills and exercises for developing those mechanics."
"The information presented is extremely easy to navigate and helpful for those, like myself, who want to delve deeper into the art of cutting with European style swords."
"Edelson's book is singular in its attempts to inform and guide the practitioner through a synthesis of centuries-old knowledge and modern science, to foster realistic sword training, in a clear methodical manner."
"Even as I consider myself an advanced practitioner of historical fencing and a cutting medalist, I shall be spending quite a bit more time reading and digesting this material. This is a must-have book for any historical fencer. I suspect great advances in understanding the fullness of historical European swordplay will be made as researchers apply these fundamental biomechanical principles laid out by the author and apply them to the challenging questions and technique descriptions left to us by the original masters."
"This is a fantastic book that gets at the heart of what makes a sword a sword, and what makes swordsmanship different from sport/olympic fencing and "sword-tag"."
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Best Gymnastics

Mind Gym: An Athlete's Guide to Inner Excellence
Gary's lessons and David's writing provide examples of the importance of the mental game." Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--you will learn the same techniques and exercises Mack uses to help elite athletes build mental "muscle." In Mind Gym , noted sports psychology consultant Gary Mack teaches athletes the lessons he's learned about how the mind influences athletic performance as much as physical skill does, if not more so. Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--Mack shares the same techniques and exercises he uses to help elite athletes build mental "muscle."
Reviews
"Great book-easy to read and provides a lot of good insight into mental training and imagery."
"This has some good stuff in it but it is very redundant in its content."
"Great book."
"They will let me know whether or not the books were good reads."
"Actually, the book was recommended by one of my former athletes, a state champion."
"Some parts of this book are really interesting but I was expecting more theory and more exercises."
"Excellent book to get an athlete to consider the mental aspect of sport."
"Best book ever for mental strength on any sport and just all around confidence in life."
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Best Horse Sports

Bloodlines: The True Story of a Drug Cartel, the FBI, and the Battle for a Horse-Racing Dynasty
In Bloodlines, Emmy and National Magazine Award-winning journalist Melissa del Bosque follows Lawson and Perez's harrowing attempt to dismantle a cartel leader’s American racing dynasty built on extortion and blood money. ''Through suspense, excellent reporting and impeccable writing, Melissa del Bosque tells a fascinating tale of corruption, extortion, and the intricacies of money laundering by a drug cartel that transformed the face of organized crime in the Western Hemisphere.''. Until one day he was asked to check out a tip from a source: a horse was sold at an Oklahoma auction for a record-topping price, and the buyer was Miguel Treviño, one of the leaders of the Zetas, Mexico’s most brutal drug cartel. In Bloodlines, Emmy and National Magazine Award–winning journalist Melissa del Bosque follows Lawson and Perez’s harrowing attempt to dismantle a cartel leader’s American racing dynasty built on extortion and blood money. With extensive access to investigative evidence and in-depth interviews with key players, del Bosque turns more than three years of research and her decades of reporting on Mexico and the border into a gripping narrative about greed and corruption.
Reviews
"I learn again how the ties between Mexico and the US are forever."
"Fascinating look into the lengthy process of discovering potential crimes and then working undercover to develop the facts required to prosecute the criminals."
"A very interesting look at the trials and tribulations relating to a real life investigation by the FBI and other agencies and how they tend to conflict with each other."
"Very well written, from the beginning to the end!"
"This book will take its place alongside "El Narco" for being an authoritive resource on the border war on drugs."
"Delivered on time and was exactly as advertised."
"Great Read ."
"GREAT READ, HIGHLY RECOMMEND."
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Best Juggling

The Professional's Guide to Fire Eating
Learn exactly how working professionals eat fire in this tell-all book, written in an easy-to-follow "how-to" format. 172 pages - 208 illustrations - 24 effects - 8 spin flourishes - PLUS sections on material safety, torch construction, health risks, tips for the working professional, the history of fire eating, and more! See page 101. What can you do to save your life in the event of a fire eating mishap? The Professional's Guide to Fire Eating gets you detailed facts you need to know about fire eating, including one section NEVER BEFORE included in ANY fire eating manual to date. Johnson, Magician and Hypnotist. "This is The Bible of fire eating books."
Reviews
"Know your fuels know your mediums, know your surroundings, get to know your pain and discomfort tolerance levels and safety safety safety always. Get this book but in the name of all things common sense do not do any of this without the supervision of an experienced fire performer and safety crew."
"I have since learned how to eat fire properly, and can do plenty of very impressive fire tricks using this book as an instruction."
"Very informative, covers everything you need to know before trying this skill, lots of quality safety information, good variety of tricks and some interesting history."
"By far this is the best fire eating book out there."
"Awsome book."
"The price tag held me off on purchasing it for a few weeks while I tried to justify the 40 bucks or so on a book for a hobby, but once I received it, it was obvious why it's not the average Amazon paperback price, this thing is a text book."
"Great book."
"Brian not only gives you the down & dirty - he tells you his horror stories....if you want to perform this crazy stunt and are a chicken head eating geek like myself....it's a great place to start....warmest wishes to all !"
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Best Rollerskating & Rollerblading

Down and Derby: The Insider's Guide to Roller Derby
Informative, entertaining, and executed with the same tough, sassy, DIY attitude — leavened with plenty of humor — that the sport is known for, Down and Derby is the first and last book on derby you’ll ever need. Praise for Down and Derby “As someone who has witnessed the many transitions of roller derby almost from the beginning, I can say that this chronicle isn’t just for fans of all the stages of the game, but for anyone who wants to enjoy an inspiring story about truly fascinating people.” —Jerry Seltzer, derby pioneer and owner of the original Roller Derby league. Veterans in the world of roller derby, Axles and Kasey are an inspiration to derby girls everywhere, myself included. “Part manifesto, part how-to-guide, Down and Derby demystifies the world of roller derby, showing readers it’s as inclusive as it is cool. “As the author of an old Roller Derby book, let me just say this to the new kid on the rink: up with Down and Derby .
Reviews
"An absolutely necessary, fun, well-written, and especially encouraging book on starting, learning more about, supporting and playing roller derby!"
"As a coach for my local roller derby league, I have recommended this book to each and every league mate at least three or four times to each person in the time it took me to read it in it entirety."
"Awesome look at history of the sport to where it is now."
"A little cheesy at times, but overall it was a decent read."
"As someone who has been around roller derby all of about 8 weeks, I wanted to learn whatever I could about the sport and its revival."
"I have been in Roller Derby for just under a year and so many of the comment, interviews etc in this book just made me smile (and maybe get nearly teary) as this book is so perfectly real."
"Down and Derby is comprehensive narrative of the sport -- its rules, history, cultural impact, personalities and evolution -- written in an intelligent and light style."
"I let my derby wife borrow this book and I still havent gotten it back."
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Best Skateboarding

Dreamseller: An Addiction Memoir
“Skate, drugs, and rock ‘n’ roll!”—Kat Von D, LA Ink Forward by Tony Hawk Skateboarder and Jackass star Brandon Novak comes clean about his crazy rise to fame, tailspin into addiction, and other death-defying stunts on the road to recovery... Discovered by skate legends Bucky Lasek and Tony Hawk. Soon the up-and-coming star was living a down-and-out life in a garage, begging for change, and hustling to score his next fix. With the help of his celebrity buddy Bam Margera of Jackass fame, Brandon joined the cast of MTV’s Viva La Bam and made an honest reach for sobriety. Eventually repudiating the abject life of a junkie, he entered rehab and subsequently recovered with the help of fellow star skateboarder Bam Margera. This would be most powerful for an audience weaned on the X-Games; also a forthcoming film of the same name.—Lynne Maxwell. Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Reviews
"Very good book with many crazy stories."
"One of the best books I've read."
"I read it twice and then went and read my favorite parts for the third time!"
"was addicted to this book couldnt stop reading it."
"I never thought brandon novak had this much potential to write such a good heartfelt book that literally sent me to tears."
"This book was very good and inspiring. I need more words I'm giving it 5 stars cause I want the second one to come out sooner and Brandon Novak Facebook page said this would help."
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Best Triathlons

Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and DiscoveringMyself
Plunging into a new way of eating that made processed foods off-limits and that prioritized plant nutrition, and vowing to train daily, Rich morphed—in a matter of mere months —from out-of-shape midlifer to endurance machine . Finding Ultra recounts Rich’s remarkable journey to the starting line of the elite Ultraman competition, which pits the world’s fittest humans against each other in a 320-mile ordeal of swimming, biking, and running. ''Rich Roll's Finding Ultra is a testament to the power of the human spirit to overcome any obstacle, break down walls, and redefine what's possible.''. --John Brenkus, creator and host of ESPN's Sport Science and New York Times bestselling author. ''You walk away from reading this book knowing you have the total power to transform your life on every level . '' Finding Ultra'' is about a journey we all take as human beings, when we decide to pursue the impossible and live a life of mission. --Sanjay Gupta, MD, Emmy Award-winning chief medical correspondent for CNN and New York Times bestselling author. -- Mel Stewart, fourteen-time national champion, former world record holder, and winner of two Olympic gold medals in swimming. ''Roll has accomplished amazing things, but it is his ability to draw inspiring and uniquely insightful lessons from his experiences that sets him apart from other extreme athletes. '' Finding Ultra is an inspired first-person account of fast living and even faster swimming, biking, and running that will leave you convinced of the power of your own will.''. He lives in Los Angeles with his wife and four children and, when he isn't training or competing, manages the entertainment boutique Independent Law Group.
Reviews
"This book will make the impossible possible for you."
"I really liked this book."
"A great read and very inspirational."
"Very inspiring."
"I enjoyed this book and you will too if you are a runner or interested in nutrition or veganism. Also on the edge when it comes to nutrition."
"This isn't a how-to manual or preachy sermon about "living right", it's just about one mans journey from lazy to amazing."
"This book is one of the most fascinating and well written books that I have read."
"The only thing I didn't like about the audio CD was that there was no additional list information of the foods he mentions in his book, so I bought the book to see the lists."
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Best Wrestling

Mind Gym: An Athlete's Guide to Inner Excellence
Gary's lessons and David's writing provide examples of the importance of the mental game." Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--you will learn the same techniques and exercises Mack uses to help elite athletes build mental "muscle." In Mind Gym , noted sports psychology consultant Gary Mack teaches athletes the lessons he's learned about how the mind influences athletic performance as much as physical skill does, if not more so. Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--Mack shares the same techniques and exercises he uses to help elite athletes build mental "muscle."
Reviews
"Great book-easy to read and provides a lot of good insight into mental training and imagery."
"This has some good stuff in it but it is very redundant in its content."
"This is my go-to sports psychology book for encouragement."
"I have always tried to emphasize the importance of mental training to my athletes and clients."
"Great book."
"They will let me know whether or not the books were good reads."
"Actually, the book was recommended by one of my former athletes, a state champion."
"Excellent book to get an athlete to consider the mental aspect of sport."
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Best Sports & Outdoors

The Boys in the Boat: Nine Americans and Their Epic Quest for Gold at the 1936 Berlin Olympics
The #1 New York Times –bestselling story about American Olympic triumph in Nazi Germany and now the inspiration for the PBS documentary “The Boys of ‘36” For readers of Unbroken , out of the depths of the Depression comes an irresistible story about beating the odds and finding hope in the most desperate of times—the improbable, intimate account of how nine working-class boys from the American West showed the world at the 1936 Olympics in Berlin what true grit really meant. It encompasses the convergence of transcendent British boatmaker George Pocock; the quiet yet deadly effective UW men’s varsity coach, Al Ulbrickson; and an unlikely gaggle of young rowers who would shine as freshmen, then grow up together, a rough-and-tumble bunch, writes Brown, not very worldly, but earnest and used to hard work. In doing so, he offers a vivid picture of the socioeconomic landscape of 1930s America (brutal), the relentlessly demanding effort required of an Olympic-level rower, the exquisite brainpower and materials that go into making a first-rate boat, and the wiles of a coach who somehow found a way to, first, beat archrival University of California, then conquer a national field of qualifiers, and finally, defeat the best rowing teams in the world.
Reviews
"But by taking every sliver of hope, and mixing in superb craftsmanship (from George Pocock), excellent coaching (Al Ulbrickson), and these nine perfectly attuned young men learning together........the result was perfection. It is nice to learn something you never knew, but is common knowledge to an entire set of other people. Concepts from Daniel Brown to consider that are mixed into the story to teach all of us: 1) One of the fundamental challenges in rowing is that when any one member of a crew goes into a slump the entire crew goes with him. The speed of a racing shell is determined primarily by two factors: the power produced by the combined strokes of the oars, and the stroke rate, the number of strokes the crew takes each minute. There are other great ideas to ponder in this epic almost 400 page, could-not-put-down story."
"held local discussions, and had an opportunity to meet the author locally.If you like learning about history through a good story, this is the book for you."
"Even knowing the outcome did not diminish the excitement of the quest, and weaving the story of Hitler's rise to power during the 1936 Olympics captured the irony of his policies."
"The men in my life had been trying for years to get me to read this book."
"Boys racing boats?"
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Best Exercise & Fitness

Shoe Dog: A Memoir by the Creator of Nike
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. It’s an amazing tale.”— Bill Gates, one of his favorite books of 2016 “ Shoe Dog is a great American story about luck, grit, know how, and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. I’ve worn the gear, with pride, but I didn’t realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. " Shoe Dog is an extraordinary hero's journey, an epic tale of faith, unparalleled determination, excellence, failure, triumph, hard earned wisdom, and love. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm changing. "A fresh historical prospective on one of the most profiled companies in the world...[ Shoe Dog ] builds characters of the people behind the brand, many of whom we've never heard of." As Knight collects the misfits and oddballs who become the core of his growing company, Shoe Dog is more like The Lord of the Rings than a typical mogul memoir." As a business biography, it ranks with such recent works as Neal Gabler’s Disney and Walter Isaacson’s Steve Jobs . But as a personal memoir Shoe Dog reaches a depth of emotional honesty that even the best biographies haven’t touched." “A fascinating warts and all account of the company’s early years, a rascally tale of scrappiness and survival, a great read .
Reviews
"To put it bluntly, they are “crap between covers.” There are very few business memoirs that are even good, since most of them make the person writing the memoir seem like a business savant who always knew the right answers and knew things would come out right. Phil Knight’s Shoe Dog: A Memoir by The Creator of Nike is a great business memoir. This will be a great read for anybody, but if you’re thinking about starting a business, especially a business that you expect to grow, this book belongs on your must-read list. If you start a business and that business starts to grow, you are funding the process out ahead of your cash flow. But if you’re in business, and especially if you’re starting a business and wanting to make it grow, this book should be on your must-read list. If you want some seasoned advice to help you run and grow your company, or if you just want to read a great business memoir, pick up a copy of Shoe Dog: A Memoir by The Creator of Nike."
"The author also demonstrates the importance of creative individuals to a organization, perseverance of management, and the importance of having a passionate knowledge of the product as well as market contacts with which to ensure growth."
"The last chapter sums everything together and is beautifully descriptive as it bridges and incorporates the old and new, the people who made the biggest impact to NIKE and what they are doing now.."
"Phil Knight tells his story and the story of Nike’s rise – from his earliest travels to Japan, to the company’s first stirrings in 1972 to its IPO in 1980."
"Phil Knight is an amazing CEO and he shares his many challenges and credits his crew for his many successes."
"This is a must read for any aspiring entrepreneur, not because of any technical content, but because Knight's outlook on life and business is so refreshing."
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Best Running & Jogging

Shoe Dog: A Memoir by the Creator of Nike
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. “ Shoe Dog is a great American story about luck, grit, know-how, and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. I’ve worn the gear, with pride, but I didn’t realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. " Shoe Dog is an extraordinary hero's journey, an epic tale of faith, unparalleled determination, excellence, failure, triumph, hard-earned wisdom, and love. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm-changing. "A fresh historical prospective on one of the most profiled companies in the world...[ Shoe Dog ] builds characters of the people behind the brand, many of whom we've never heard of." As Knight collects the misfits and oddballs who become the core of his growing company, Shoe Dog is more like The Lord of the Rings than a typical mogul memoir."
Reviews
"To put it bluntly, they are “crap between covers.” There are very few business memoirs that are even good, since most of them make the person writing the memoir seem like a business savant who always knew the right answers and knew things would come out right. Phil Knight’s Shoe Dog: A Memoir by The Creator of Nike is a great business memoir. This will be a great read for anybody, but if you’re thinking about starting a business, especially a business that you expect to grow, this book belongs on your must-read list. If you start a business and that business starts to grow, you are funding the process out ahead of your cash flow. But if you’re in business, and especially if you’re starting a business and wanting to make it grow, this book should be on your must-read list. If you want some seasoned advice to help you run and grow your company, or if you just want to read a great business memoir, pick up a copy of Shoe Dog: A Memoir by The Creator of Nike."
"The author also demonstrates the importance of creative individuals to a organization, perseverance of management, and the importance of having a passionate knowledge of the product as well as market contacts with which to ensure growth."
"The last chapter sums everything together and is beautifully descriptive as it bridges and incorporates the old and new, the people who made the biggest impact to NIKE and what they are doing now.."
"Phil Knight tells his story and the story of Nike’s rise – from his earliest travels to Japan, to the company’s first stirrings in 1972 to its IPO in 1980."
"Phil Knight is an amazing CEO and he shares his many challenges and credits his crew for his many successes."
"This is a must read for any aspiring entrepreneur, not because of any technical content, but because Knight's outlook on life and business is so refreshing."
Find Best Price at Amazon

Best Biographies of Business Professionals

Shoe Dog: A Memoir by the Creator of Nike
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. It’s an amazing tale.”— Bill Gates, one of his favorite books of 2016 “ Shoe Dog is a great American story about luck, grit, know how, and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. I’ve worn the gear, with pride, but I didn’t realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. " Shoe Dog is an extraordinary hero's journey, an epic tale of faith, unparalleled determination, excellence, failure, triumph, hard earned wisdom, and love. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm changing. "A fresh historical prospective on one of the most profiled companies in the world...[ Shoe Dog ] builds characters of the people behind the brand, many of whom we've never heard of." As Knight collects the misfits and oddballs who become the core of his growing company, Shoe Dog is more like The Lord of the Rings than a typical mogul memoir." As a business biography, it ranks with such recent works as Neal Gabler’s Disney and Walter Isaacson’s Steve Jobs . But as a personal memoir Shoe Dog reaches a depth of emotional honesty that even the best biographies haven’t touched." “A fascinating warts and all account of the company’s early years, a rascally tale of scrappiness and survival, a great read .
Reviews
"To put it bluntly, they are “crap between covers.” There are very few business memoirs that are even good, since most of them make the person writing the memoir seem like a business savant who always knew the right answers and knew things would come out right. Phil Knight’s Shoe Dog: A Memoir by The Creator of Nike is a great business memoir. This will be a great read for anybody, but if you’re thinking about starting a business, especially a business that you expect to grow, this book belongs on your must-read list. If you start a business and that business starts to grow, you are funding the process out ahead of your cash flow. But if you’re in business, and especially if you’re starting a business and wanting to make it grow, this book should be on your must-read list. If you want some seasoned advice to help you run and grow your company, or if you just want to read a great business memoir, pick up a copy of Shoe Dog: A Memoir by The Creator of Nike."
"The author also demonstrates the importance of creative individuals to a organization, perseverance of management, and the importance of having a passionate knowledge of the product as well as market contacts with which to ensure growth."
"The last chapter sums everything together and is beautifully descriptive as it bridges and incorporates the old and new, the people who made the biggest impact to NIKE and what they are doing now.."
"Phil Knight tells his story and the story of Nike’s rise – from his earliest travels to Japan, to the company’s first stirrings in 1972 to its IPO in 1980."
"Phil Knight is an amazing CEO and he shares his many challenges and credits his crew for his many successes."
"This is a must read for any aspiring entrepreneur, not because of any technical content, but because Knight's outlook on life and business is so refreshing."
Find Best Price at Amazon